J.C. Leyendecker


Currently out of stock. Please contact us for more information.

ISBN: 9780810995215 Category:

Laurence S. Cutler, Judy Goffman Cutler


One of the most prolific and successful artists of the Golden Age of American Illustration, J. C. Leyendecker captivated audiences throughout the first half of the 20th century. Leyendecker is best known for his creation of the archetype of the fashionable American male with his advertisements for Arrow Collar. These images sold to an eager public the idea of a glamorous lifestyle, the bedrock upon which modern advertising was built. He also was the creator instantly recognizable icons, such as the New Year’s baby and Santa Claus, that are to this day an integral part of the lexicon of Americana and was commissioned to paint more Saturday Evening Post covers than any other artist.

Leyendecker lived for most of his adult life with Charles Beach, the Arrow Collar Man, on whom the stylish men in his artwork were modeled.

The first book about the artist in more than 30 years, J. C. Leyendecker features his masterworks, rare paintings, studies, and other artwork, including the 322 covers he did for the Post. With a revealing text that delves into both his artistic evolution and personal life, J. C. Leyendecker restores this iconic image maker’s rightful position in the pantheon of great American artists.

Additional information

Weight 1455 g
Dimensions 25.2 x 28.2 cm
Publisher name ABRAMS
Publication date 1 November 2008
Number of pages 256
Format Hardback
Dimensions 25.2 x 28.2 cm
Weight 1455 g


There are no reviews yet.

Be the first to review “J.C. Leyendecker”

Your email address will not be published. Required fields are marked *

Laurence S. Cutler is an architect, author, and the chairman and cofounder of the National Museum of American Illustration.

Judy Goffman Cutler is an art dealer, author, owner of the American Illustrators Gallery in New York, and a cofounder of the National Museum of American Illustration. The Cutlers live in Newport, Rhode Island.