The Package Design Book 5


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ISBN: 9783836573405 Category:



Attract, protect, inform, collect-good packaging is synonymous with multitasking. Creating these ultimate all-rounders calls for a deep understanding of the good, the market, the customer, the environment, the flow of trade-no easy task. Each year, the Pentawards spotlight the ingenious masterminds behind these complex containers and grant their coveted trophies to the cleverest and most innovative designs in the field.
This latest edition of The Package Design Book rounds up the winning designs from the 2017-2018 competitions. With introductory essays, product descriptions, and plenty of images, this book features more than 400 winners from over 40 countries across five main categories-beverages, food, body, luxury, and other markets-and no fewer than 57 subcategories. The result is an authoritative survey of the best of the best, and a rich celebration of packaging as a kaleidoscopic art form.

Additional information

Weight 2392 g
Dimensions 26.6 x 25 cm
Publisher name TASCHEN
Publication date 23 January 2019
Number of pages 400
Format Hardback
Dimensions 26.6 x 25 cm
Weight 2392 g


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