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Pucci. Updated Edition
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Emilio Pucci had a passion for women, a visionary sense of style, and an eye for color and design. With these talents, he created a fashion house unlike any other. By the early '50s, his boutique on the isle of Capri was catering to wealthy sophisticates, heiresses, and movie stars buying his "Capri pants," silk scarves, and lightweight separates. By the end of the decade, Jacqueline Kennedy and Marilyn Monroe were wearing his dresses, and by the mid-'60s, the label was synonymous with the gilded lifestyle of an international jetset.
The Pucci story is a modern epic with its roots in renaissance Italy: the brand's founder, the Marchese Emilio Pucci di Barsento, was a charismatic aristocrat whose lineage extends back to the 15th century. It is a story of evolution: a family company that grew from one tiny store to an international brand. And finally, it is a tale of innovation: Pucci was one of the first brands to bear a logo, and a pioneer of diversification into interiors, athletic wear, and accessories. It introduced free-moving, lightweight fabrics, pop-art prints, and a new color palette into womenswear, and constantly pushed fabric and printing technologies.
Featuring hundreds of photographs, drawings, and candid shots from the archive of the Emilio Pucci Foundation, this XL tome captures the breathtaking elegance and drama of a unique brand. Vanessa Friedman's text places Emilio's achievements in the context of fashion history and provides insight into the remarkable Pucci dynasty.
Each book is uniquely bound with one of a selection of original print fabrics from Emilio Pucci's collection and will be delivered with one of the stunning fabrics available.
The Pucci story is a modern epic with its roots in renaissance Italy: the brand's founder, the Marchese Emilio Pucci di Barsento, was a charismatic aristocrat whose lineage extends back to the 15th century. It is a story of evolution: a family company that grew from one tiny store to an international brand. And finally, it is a tale of innovation: Pucci was one of the first brands to bear a logo, and a pioneer of diversification into interiors, athletic wear, and accessories. It introduced free-moving, lightweight fabrics, pop-art prints, and a new color palette into womenswear, and constantly pushed fabric and printing technologies.
Featuring hundreds of photographs, drawings, and candid shots from the archive of the Emilio Pucci Foundation, this XL tome captures the breathtaking elegance and drama of a unique brand. Vanessa Friedman's text places Emilio's achievements in the context of fashion history and provides insight into the remarkable Pucci dynasty.
Each book is uniquely bound with one of a selection of original print fabrics from Emilio Pucci's collection and will be delivered with one of the stunning fabrics available.
Extent: 448 pp
Format: Hardback
Publication date: 2021-03-26
Size: 44.5 x 40.0 cm
ISBN: 9783836582766
Praise for Pucci. Updated Edition
Bright colours, groovy patterns and bold prints: could there be a more life-affirming fashion dynasty than Pucci?
The Sunday Times
An extraordinary vision of the life of an extraordinary man.
lofficiel.com
An excellent remedy against the prevailing gloom, with its bright colors, joie de vivre and bold «pop» prints, this PUCCI book is a tribute to the fashion house in full rebirth today.
COTE Magazine
An insight into fashion's first family of print.
theguardian.com
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