Type Tells Tales
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An exciting, fresh take on typography which goes far beyond the letter and word, exploding the boundaries of typographic expression
Seeking out examples in the furthest reaches of graphic design, Steven Heller and Gail Anderson uncover work that reveals how type can be used to render a particular voice or multiple conversations, how letters can be used in various shapes and sizes to create a kind of typographic pantomime, and how type can become both content and illustration as in, for example Paul Rand's 'ROARRRRR'. Letters take the shape and form of other things, such as people, faces, animals, cars or planes. There are examples of how typographic blocks, paragraphs, sentences and blurbs can be used to guide the eye through dense information.
Steven Heller is co-chair of the MFA Design: Designer as Author programme at the School of Visual Arts, New York. He is the author of many books, including Stencil Type, Graphic, Typography Sketchbooks, New Ornamental Type and New Vintage Type, all published by Thames & Hudson.
Gail Anderson is the creative director at Visual Arts Press at the School of Visual Arts and a partner at Anderson Newton Design. With Steven Heller, she is the author of New Ornamental Type and The Typographic Universe, both published by Thames & Hudson.
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