Vik Muniz: Imaginária
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Composed of installations using everyday objects in incongruous situations (wire, sugar, ketchup, toys and cut-out magazines), Vik Muniz's photography reproduces images from collective memory and questions the notions of originality and copies. By audaciously re-appropriating icons of art history and the media world, the artist proposes a new relationship to images whose meaning and originality seems to have been exhausted by their reproduction and global diffusion.
Vik Muniz was born in 1961 in São Paulo. His artistic approach involves taking images from art history, the media and reality and manipulating them. With commonplace day-to-day materials, such as chocolate, crystals, pigments or dust, the artist reconstructs the original image in his own way, based on memory, before photographing it and thus severing the connection of the work to its origins. Stéphane Ibars is responsible for public relations, press and cultural programmes at the Collection Lambert, Avignon.
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